Welcome to Mabel and Woods, the Melbourne based fashion store that offers so much more than just fashion! We help women discover what looks good on them so they can indulge in their love of style, confident they’ll find the perfect outfit.
With years of experience in the fashion industry, we know how hard it can be to find pieces that are flattering, affordable and just right for you. Every woman deserves quality clothes at affordable prices, whatever their age, which is why we’re here to help.
We take the hassle out of shopping for you and make it a fun experience again. Whether you’re browsing online or instore, Mabel and Woods is so much more than your average fashion store!
Meet the babes behind the brand
Mabel and Woods is the brainchild of two fashion-loving babes from the Inner West of Melbourne with a passion for affordable fashion, edgy styles and helping all women discover their own unique look.
With over 10 years experience as a buyer, stylist and business manager, Anna is passionate about fashion and making women feel amazing.
Her meticulous attention to detail means she is able to curate collections that are fun, relatable and flatter everyBODY.
On her off duty days you'll find her soaking up the time with her husband and 2 young daughters.
With over 12 years experience as a customer focused project manager and business advisor, Ingrid brings the stability a successful small business needs.
That customer focus is a genuine, kind and relatable quality that you’ll experience when Ingrid is working on the boutique floor. Ingrid also has an obsession, some might say addiction, for accessories and gorgeous shoes.
She has a love of travel that started with living in London for 12 years and has two pre-teen boys who keep her very busy and happy.
Discover the story behind the name
Mabel is a combination of our children's names: Maddi, Alex, Ben and Ella with an added 'L' for love. Love for our family, our love of fashion and, most importantly, our love for our customers.
As our store is located in Spotswood (and we absolutely love the area) we decided to add Woods to our name as a homage to where the business all began. And that’s the story of how we came up with Mabel and Woods.
While we’re sharing, if we’re not in the boutique you can usually find us across the road in a cafe or next door at the wine bar (after work!) mulling over ideas. Without a doubt, we think one of our best ever ideas was starting Mabel and Woods. We hope you agree!
Find us online and in real life
You get the best of both worlds when you shop with us. Whether you’re shopping in-store at our Spotswood boutique in Melbourne or you’re browsing online from the comfort of home, we know you’ll find something you’ll love from our carefully curated range.
We showcase our new arrivals so you can have confidence in your purchase, even if you’re not able to try on our pieces instore. In fact, our online shopping experience is just like you’re in the store with us. Honestly, no question goes unanswered.
So, what are you waiting for? Let’s do this!
Instore - Visit us for your personal styling session at our Spotswood boutique - 3/88 Hudsons Rd, Spotswood VIC 3015
Online - Go wild in our online store where you can browse our collection at your leisure and even bag a bargain.
Insta - Hang out with us live as we try on new arrivals and offer everyday styling tips to bring out the best in your outfits - @mabelandwoods
Email - Subscribe to our email list to hear about upcoming promotions, receive handy style advice and get first dibs on EVERYTHING NEW!